HappyKeywords for Mac · Keyword research tool

App Store keyword research, country by country.

Add a keyword in English. HappyKeywords finds the phrase people type in each country and checks your rank, estimated demand and difficulty there, every day.

Lifetime license for 2 Macs, every update included. Full refund any time before 1.0.

The keyword board: rank, estimated demand and difficulty for each keyword in each country, a keyword's details, and sorting by best picks
Real screen recording of HappyKeywords. Waits are cut short.

What it does

  • The local phrase

    Each country gets the words people actually type there: the local language, English, or both.

  • Rank, demand, difficulty

    Your rank from live App Store results, with estimated demand and difficulty next to it, in 50+ countries.

  • Checked every day

    Ranks are checked daily, so you see the trend, not one lucky day.

  • Competitors side by side

    Their ranks for the same phrases, in the same countries, next to yours.

How it works

  1. 1Add your app from the App Store, or connect App Store Connect to bring in all of them.
  2. 2Add the phrases you care about, or let HappyKeywords suggest more.
  3. 3Read the board: where you rank, where demand is, and which phrases are within reach.

Questions

Where do the demand and difficulty numbers come from?
Apple doesn't publish search counts, so both are 0–100 estimates from live App Store search results. They're for comparing phrases, and a missing measurement is shown as missing, never as zero.
How many countries can I check?
Every App Store country you sell in: 50+ countries, each with its own phrases and its own ranks.
Does it run in the cloud?
No. HappyKeywords is a Mac app: your keywords and ranks stay on your Mac, and it reads public App Store results directly.